Dave Mearsheimer
01.
Deep analysis informing the core design of the Product Card block. To address repetition, low interaction, and admin concerns, we started by correlating client needs with the technical capabilities of the WordPress Gutenberg Editor. Extensive research into design trends and UX principles for precision manufacturing laid the groundwork. We then used Figma as our primary tool for collaboration and creation, ensuring the final high-fidelity mockups translated seamlessly into a customizable block-based structure.
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03.
This project demonstrates a practical, data-driven approach to enhancing the user experience, moving beyond theoretical concepts to achieve tangible real-world improvements. We utilized statistical analysis and gathered user feedback to identify subtle but critical issues with design and speed optimization. For instance, statistical analysis directly highlighted opportunities to simplify page layouts and improve site speed, a vital area given that studies show a 1-second delay in page load time can result in a 7% decrease in conversions. By addressing these data-backed issues, we ensured the final solution significantly enhanced user satisfaction and overall engagement.
First Project at Mitutoyo
WCAG Compliant
Custom Color/Background
122% Faster Design Time
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4 Customization Options
15% Faster Load Times
2023
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Mitutoyo Cards
Concept
Project Type
UI/UX Designer | UX Research | Developer
Role
UI/UX Designer | Web Developer
Tools
Adobe XD | Figma | Adobe Illustrator | Adobe Indesign
Contribution
UI/UX Designer | UX Research | Developer
02.
A successful blend of technical performance and creative empowerment. The project culminated in a Product Card block that is both powerful and highly intuitive. This was proven through 34 development iterations that led to a 15% improvement in average load times, directly enhancing the overall user experience. Furthermore, the design process itself was streamlined, delivering a 124.4% increase in block design speed for the administrators, ultimately empowering the team to create high-converting product displays with greater efficiency and creativity.

